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Why Does Every Business Need a Responsive Website?
September 20, 2016

Now more than ever, people are choosing to spend a majority of their time online. This means that an excellent, workable, responsive website is no longer an option – it is the norm. A great website focuses on design, usability and accessibility and gives users an enjoyable online experience. According to SocialTimes, up to 81…

How to Promote Your E-Commerce Website
July 13, 2016

In this day and age, having a flashing neon sign or word of mouth is not enough to get a small business on its feet. Internet marketing is crucial to reaching as many customers as possible. Websites are the storefronts of the 21st century, but having a website alone is not worth much if you…

How Returns Spark Consumer Relationships
December 29, 2015

The holidays are over, sigh, and it’s that time of year where returns are more prevalent than ever.  Did you know the value of products that U.S. consumers return to the nation’s retailers each year exceeds 100 billion U.S. dollars? Here’s a fun fact: if one billion one dollar bills were laid end-to-end it would…

Find Your Balance: Content Marketing vs. Sponsored Content
December 21, 2015

  Content marketing has always been a great way to communicate with customers throughout the buying process.  It has even become one of the most popular digital marketing trends in 2015. Sponsored content, also known as native advertising, is similar to content marketing. It focuses on both reader appeal as well as getting the brand’s message across….

Purchases Via Social Media Are Easier Than Ever
December 15, 2015

Someone always has an opinion when it comes to the topic of social media. It consumes us, it’s a part of us and it’s not going anywhere. The internet has changed the way we live and how we connect with others- for better or worse, you decide. Regardless, millennials would be lost without it. Narcissistic…

4 Reasons to Get Your Website Ready for Cyber Monday
November 26, 2014

Cyber Monday will be here before you know it! During Thanksgiving dinner this year, turkey shouldn’t be your only concern.  There are a few things to think about regarding your website’s functionality and how you will kick off the holiday shopping season with your customers. 1.) Customers will be shopping for everything from electronics and…

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