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Ranking high on search is one of the most important ways to boost a business’s awareness and recognition with online users. Most importantly, businesses that land the first position in search receive nearly 42.25% of all click-through traffic, while the second position receives as little as 11.94%. One trick to boost search ranking is to…

Influencer marketing may arguably be the future of advertising. As one of the fastest-growing online acquisition methods of the year, we believe it may be worth understanding what makes this facet of digital marketing so attractive to brands worldwide. Is the rise of social media influencing just a trend and why has it become so…

User experience, also known as “UX” is essentially the combination of every interaction someone has with a business’s website, app, or mobile site. The goal of UX is to meet the exact needs of a customer without inconveniencing them. Thoughtful web design creates a seamless experience that is both simplistic and natural for the user….

Whether you are a recent college graduate, or choosing a new career path, job searching can be a tedious process. Notably, many choose to apply to big businesses because of their established brand and the perception of success. However, working for a big business does not always mean better, especially for personal growth and opportunities….

Do you know how to create a successful marketing plan? With so many facets to keep track of, things can quickly get messy without one. Find out what is necessary when it comes to creating a successful marketing plan  for your business in our latest blog. 1.    Summarize the Business To begin, outline your business….

Welcome to part II of our blog series on personality types in the workplace. Our last blog outlined the four personality types in the workplace with the strengths and weaknesses of each. In this blog, we focus on communication and how to be better at communicating with others based off of the main personality type…